Tech Channel Index (TCI)
reported that EMEA retail sales of technology products were up slightly
more than 2% for the November/December holiday period. Interestingly,
the US Black Friday shopping trend seems to be spreading to Europe as
many retailers introduced the concept of Black Friday by offering
products on discount during the festive season.
In
the chart below, TCI data shows that European retail sales grew in the
black Friday week (11/27) by 12 % on YOY basis. Inventory levels were
significantly lower than historical averages for the holiday period,
possibly indicating reluctance to risk overstocking goods.
Visit the TCI Momentum Index for
an up-to-date weekly history of channel sales volume globally or
regionally. Additionally, get ongoing channel updates by following TCI
on Twitter at #ZymeTCI
No comments:
Post a Comment